{"id":57256,"date":"2025-02-21T00:15:15","date_gmt":"2025-02-21T06:15:15","guid":{"rendered":"https:\/\/politicosaldesnudo.com.mx\/?p=57256"},"modified":"2025-02-20T21:37:24","modified_gmt":"2025-02-21T03:37:24","slug":"relanza-morelos-su-marca-turistica-morelos-la-primavera-de-mexico","status":"publish","type":"post","link":"https:\/\/politicosaldesnudo.com.mx\/index.php\/2025\/02\/21\/relanza-morelos-su-marca-turistica-morelos-la-primavera-de-mexico\/","title":{"rendered":"Relanza Morelos su marca tur\u00edstica \u00abMorelos, la primavera de M\u00e9xico\u00bb"},"content":{"rendered":"<p>\u201cMorelos, la primavera de M\u00e9xico\u201d, es la nueva marca con la que el estado busca ampliar y fortalecer su mercado tur\u00edstico.<\/p>\n<p>En un acto colorido, acompa\u00f1ado de chinelos, un coro de ni\u00f1os y bailes t\u00edpicos del estado, se present\u00f3 la nueva marca, con la que el estado, cuya capital es conocida como la de \u201cla eterna primavera\u201d quiere conectar emocionalmente con los viajeros e impulsar el desarrollo.<\/p>\n<p>Margarita Gonz\u00e1lez Saravia, gobernadora de Morelos, precis\u00f3 que el estado, situado a una hora de la capital del pa\u00eds, recibe 500 mil turistas en un fin de semana cualquiera y hasta un mill\u00f3n en los puentes, por ello se requiere promover la entidad de una forma diferente.<\/p>\n<p>El lanzamiento de la nueva marca se da en un momento en el que diversos expertos de la industria tur\u00edstica afirman que en M\u00e9xico se requiere una nueva estrategia de promoci\u00f3n.<\/p>\n<p>Por ello, el relanzamiento del estado, acompa\u00f1ado de un acto de pirotecnia en la Plaza de Armas, es uno de los temas prioritarios de cara a la temporada vacacional de Semana Santa y el verano.<\/p>\n<p>\u201cLa primavera de M\u00e9xico\u201d es una marca inspirada en 17 segmentos, como lo son las experiencias personales, bienestar y conexi\u00f3n, cultura y gastronom\u00eda, entretenimiento y eventos, sostenibilidad e inclusi\u00f3n, entre otros.<\/p>\n<p>Con un total de 4 pueblos m\u00e1gicos y destinos como Tepoztl\u00e1n, Oaxtepec, Temixco, Cuautla o Xochitepec, el estado busca atraer a turistas no solo de la Ciudad de M\u00e9xico o Guerrero.<\/p>\n<p>El Museo Regional de los Pueblos de Morelos, tambi\u00e9n conocido como el Palacio de Cort\u00e9s, y la estatua de Morelos fueron testigos tambi\u00e9n del lanzamiento de la nueva canci\u00f3n de la entidad; mientras que ni\u00f1os y adultos compraban comida en los puestos que se encuentran a los costados del z\u00f3calo.<\/p>\n<p>Daniel Altafi Valladares, secretario de Turismo de Morelos, dijo que la nueva marca tur\u00edstica es un concepto y una estrategia sin precedente que marcar\u00e1 un nuevo rumbo.<\/p>\n<p>\u201cEn Morelos el viajero renace, se inspira y se transforma, por lo que cada visita representa una oportunidad para despertar los sentidos, reconectar con la propia esencia y vivir plenamente\u201d, abund\u00f3 el titular de la Sectur del estado en el acto, que dur\u00f3 alrededor de media hora.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cMorelos, la primavera de M\u00e9xico\u201d, es la nueva marca con la que el estado busca ampliar y fortalecer su mercado 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Fernando Blumenkron, fiscal general del estado, inform\u00f3 que la identificaci\u00f3n del sospechoso fue posible mediante\u2026","rel":"","context":"En \u00abESTADOS\u00bb","block_context":{"text":"ESTADOS","link":"https:\/\/politicosaldesnudo.com.mx\/index.php\/category\/estados\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/politicosaldesnudo.com.mx\/wp-content\/uploads\/2026\/09\/claudia.png?fit=1090%2C606&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/politicosaldesnudo.com.mx\/wp-content\/uploads\/2026\/09\/claudia.png?fit=1090%2C606&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/politicosaldesnudo.com.mx\/wp-content\/uploads\/2026\/09\/claudia.png?fit=1090%2C606&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/politicosaldesnudo.com.mx\/wp-content\/uploads\/2026\/09\/claudia.png?fit=1090%2C606&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/politicosaldesnudo.com.mx\/wp-content\/uploads\/2026\/09\/claudia.png?fit=1090%2C606&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/i0.wp.com\/politicosaldesnudo.com.mx\/wp-content\/uploads\/2025\/02\/MO.jpg?fit=748%2C477&ssl=1","_links":{"self":[{"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/posts\/57256","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/comments?post=57256"}],"version-history":[{"count":0,"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/posts\/57256\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/media\/57257"}],"wp:attachment":[{"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/media?parent=57256"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/categories?post=57256"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/politicosaldesnudo.com.mx\/index.php\/wp-json\/wp\/v2\/tags?post=57256"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}