{"id":70586,"date":"2025-09-11T00:12:38","date_gmt":"2025-09-11T06:12:38","guid":{"rendered":"https:\/\/politicosaldesnudo.com.mx\/?p=70586"},"modified":"2025-09-10T22:53:47","modified_gmt":"2025-09-11T04:53:47","slug":"aumento-de-impuesto-a-refrescos-afectara-inversiones-y-empleos-mexbeb","status":"publish","type":"post","link":"https:\/\/politicosaldesnudo.com.mx\/index.php\/2025\/09\/11\/aumento-de-impuesto-a-refrescos-afectara-inversiones-y-empleos-mexbeb\/","title":{"rendered":"Aumento de impuesto a refrescos afectar\u00e1 inversiones y empleos: MexBeb"},"content":{"rendered":"

De aprobarse el aumento al impuesto por el consumo de bebidas saborizadas no s\u00f3lo se corre el riesgo de reducir el poder adquisitivo de los hogares y desincentivar la inversi\u00f3n, sino la p\u00e9rdida de 150 mil empleos en la industria, as\u00ed como afectaci\u00f3n en los ingresos de m\u00e1s de 1.2 millones de tienditas, se\u00f1al\u00f3 la Asociaci\u00f3n Mexicana de Bebidas (MexBeb).<\/p>\n

El organismo se\u00f1al\u00f3 que la medida de elevar a 3.0818 pesos la cuota por litro a la enajenaci\u00f3n de bebidas saborizadas planteada en el Paquete Econ\u00f3mico Fiscal 2026 no s\u00f3lo result\u00f3 ser sorpresiva, sino preocupante.<\/p>\n

Anot\u00f3 que si bien comparte la preocupaci\u00f3n del Gobierno de M\u00e9xico por el aumento en los \u00edndices de sobrepeso, obesidad y la prevalencia de enfermedades no transmisibles (ENTs) en el pa\u00eds, la MexBeb coment\u00f3 que de acuerdo el aumento del Impuesto Especial sobre Producci\u00f3n y Servicios (IEPS) no atiende a la multifactorialidad del problema de obesidad y de las ENTs, adem\u00e1s que concentra injustificadamente la carga fiscal en un producto que aporta menos del 5 por ciento de las calor\u00edas que consumen los mexicanos, sin considerar al otro 95 por ciento que provienen de otras fuentes de energ\u00eda.<\/p>\n

Aunque el organismo que las empresas de esta industria est\u00e1n en \u201cplena disposici\u00f3n e inter\u00e9s en sumarse\u201d para actuar en forma integral sobre este problema sanitario, record\u00f3 que las Naciones Unidas y sus agencias han evaluado y rechazado este tipo de medidas contra las bebidas azucaradas, pues no existe evidencia real de que estos impuestos cambien los patrones de consumo ni mejoren la salud.<\/p>\n

Advirti\u00f3 que el aumento del impuesto afectar\u00e1 a los hogares de menores ingresos, pues son estos los que destinan tres veces m\u00e1s recursos proporcionalmente a los refrescos y bebidas saborizadas que los hogares de mayores ingresos.<\/p>\n

\u201cDerivado del incremento al impuesto vigente y a la incorporaci\u00f3n del nuevo gravamen a las bebidas sin az\u00facar, los precios al consumidor se incrementar\u00e1n de manera significativa, entre 10 y 15 por ciento de su costo actual, siendo un duro golpe al bolsillo de las personas\u201d, se\u00f1al\u00f3 el organismo.<\/p>\n

La MexBeb coment\u00f3 que de aprobarse el aumento al impuesto, el poder adquisitivo de los hogares se reducir\u00e1 al encarecer la canasta b\u00e1sica; desincentiva la inversi\u00f3n y producci\u00f3n con un efecto recesivo que limitar\u00e1 el crecimiento econ\u00f3mico del pa\u00eds; se podr\u00edan perder alrededor de 150 mil empleos directos e indirectos en los pr\u00f3ximos cinco a\u00f1os; afectar\u00e1 a las m\u00e1s de 1.2 millones de tienditas, \u201cque en miles de casos se ver\u00e1n obligadas a cerrar, ya que los refrescos y bebidas saborizadas representan alrededor del 30 por ciento de sus ventas, as\u00ed mismo tendr\u00e1 un fuerte impacto en toda la cadena productiva\u201d.<\/p>\n

\u201cEl incremento del IEPS a bebidas saborizadas no resolver\u00e1 los problemas de salud que busca combatir y generar\u00e1 costos sociales, laborales y econ\u00f3micos considerables\u201d, insisti\u00f3.<\/p>\n

Acot\u00f3 que debido a que ser\u00e1n incluidas las bebidas que contienen edulcorantes no cal\u00f3ricos, la medida desincentiva los cambios en las f\u00f3rmulas de las bebidas que buscan ampliar la oferta de productos sin az\u00facar o sin calor\u00edas.<\/p>\n

Datos de la MexBeb, en los \u00faltimos a\u00f1os se redujo en 30 por ciento las calor\u00edas en las bebidas y el 55 por ciento del portafolio actual no contiene calor\u00edas o se redujo en az\u00facar.<\/p>\n

\u201cRefrendamos nuestro inter\u00e9s y disposici\u00f3n al di\u00e1logo abierto y constructivo con las autoridades y el Congreso, para encontrar alternativas integrales y efectivas, sustentadas en la ciencia y evidencia, que contribuyan a mejorar la salud de la poblaci\u00f3n\u201d, se\u00f1al\u00f3.<\/p>\n","protected":false},"excerpt":{"rendered":"

De aprobarse el aumento al impuesto por el consumo de bebidas saborizadas no s\u00f3lo se corre el riesgo de reducir 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