{"id":85048,"date":"2026-05-25T00:09:36","date_gmt":"2026-05-25T06:09:36","guid":{"rendered":"https:\/\/politicosaldesnudo.com.mx\/?p=85048"},"modified":"2026-05-25T00:20:17","modified_gmt":"2026-05-25T06:20:17","slug":"ventas-agroalimentarias-hacia-la-ue-crecen-55-pero-falta-infraestructura-empresas","status":"publish","type":"post","link":"https:\/\/politicosaldesnudo.com.mx\/index.php\/2026\/05\/25\/ventas-agroalimentarias-hacia-la-ue-crecen-55-pero-falta-infraestructura-empresas\/","title":{"rendered":"Ventas agroalimentarias hacia la UE crecen 55%, pero falta infraestructura: empresas"},"content":{"rendered":"

Las exportaciones agroalimentarias de M\u00e9xico hacia la Uni\u00f3n Europea crecieron 55.4 por ciento de 2024 y 2025, al pasar de 422.1 millones de d\u00f3lares a 656 millones, seg\u00fan datos de la Agencia Nacional de Aduanas de M\u00e9xico (ANAM) analizadas por el Grupo Consultor de Mercados Agr\u00edcolas (GCMA). En el primer trimestre de 2026, el acumulado fue de 152.9 millones de d\u00f3lares, una ca\u00edda de 4.3 por ciento respecto al mismo periodo del a\u00f1o anterior, lo que indica que el repunte de 2025 no se ha consolidado.<\/p>\n

Aunque M\u00e9xico es una potencia exportadora, solamente el caf\u00e9 y el tequila explican m\u00e1s de la mitad del incremento del a\u00f1o pasado, adem\u00e1s de que 22 de los 27 pa\u00edses miembros reciben menos de 5 millones de d\u00f3lares cada uno en productos mexicanos, lo que significa que las ventas van dirigidas a un pu\u00f1ado de naciones europeas.<\/p>\n

En este contexto, Juan Carlos Anaya, director general del Grupo Consultor de Mercados Agr\u00edcolas (GCMA), resalt\u00f3 que la cadena de fr\u00edo es el principal obst\u00e1culo para colocar perecederos en el continente europeo y advirti\u00f3 que el Acuerdo Comercial Interino (ACI) entre M\u00e9xico y la Uni\u00f3n Europea \u201ces necesario, pero insuficiente\u201d.<\/p>\n

Si bien la participaci\u00f3n del sector agroalimentario mexicano en el total exportado a ese bloque pas\u00f3 de 1.6 en 2024 a 2.6 por ciento en 2025, y representa un avance, sigue siendo marginal frente al potencial de un mercado de 450 millones de consumidores, dijo.<\/p>\n

\u201cEl crecimiento registrado el a\u00f1o pasado obedece en gran medida al alza en los precios internacionales del caf\u00e9, no a una diversificaci\u00f3n real de la oferta exportable.<\/p>\n

El arom\u00e1tico pas\u00f3 de 113.1 millones en 2024 a 215 millones en 2025; la cerveza de malta salt\u00f3 de 5.6 a 59.1 millones, y la nuez, de 28.6 a 51.3 millones.<\/p>\n

En contraste, productos que el gobierno federal present\u00f3 como grandes beneficiarios del ACI \u2013pl\u00e1tano, esp\u00e1rragos y lim\u00f3n persa\u2013 registraron cada uno menos de 500 mil d\u00f3lares en exportaciones durante 2025.<\/p>\n

Anaya hizo \u00e9nfasis en que la conquista del mercado europeo requerir\u00e1 inversi\u00f3n en log\u00edstica competitiva y cadena de fr\u00edo, as\u00ed como mecanismos de promoci\u00f3n activa en ferias europeas, esquemas que antes instrumentaban ProM\u00e9xico y ASERCA, pero hoy est\u00e1n desmantelados. La ausencia de esas estructuras institucionales, aludi\u00f3, traslada los costos de acceso al sector privado, lo que reduce la viabilidad para exportadores medianos.<\/p>\n

Carlos Bautista, experto en comercio internacional de la Universidad La Salle, enfatiz\u00f3 que desde hace m\u00e1s de 20 a\u00f1os los aranceles entre M\u00e9xico y la Uni\u00f3n Europea se encuentran en cero, por lo que las negociaciones del ACI se centraron en aspectos t\u00e9cnicos como reglas de origen, denominaciones de origen e indicaciones geogr\u00e1ficas, con el prop\u00f3sito de frenar la circulaci\u00f3n de productos ap\u00f3crifos, como ocurre con el queso manchego de Castilla-La Mancha.<\/p>\n

Apunt\u00f3 que uno de los retos para M\u00e9xico es sostenerse frente a la competencia de la propia UE, cuyos pa\u00edses miembros producen bienes similares a los del pa\u00eds.<\/p>\n

Esa competencia proviene sobre todo de Espa\u00f1a, Marruecos y Kenia, que han expandido su producci\u00f3n hortofrut\u00edcola dentro o en los m\u00e1rgenes del bloque europeo, donde la cercan\u00eda geogr\u00e1fica define a su favor los tiempos y costos de tr\u00e1nsito. El nicho viable para M\u00e9xico, estima un an\u00e1lisis del GCMA, est\u00e1 en la calidad diferenciada, las indicaciones geogr\u00e1ficas \u2013caf\u00e9 de Chiapas, vainilla de Papantla, tequila de Jalisco\u2013 y las ventanas estacionales en berries y tropicales como zarzamora, frambuesa, aguacate y mango, periodos en que Europa carece de oferta propia.<\/p>\n

En un panel celebrado en el marco de la Cumbre Empresarial M\u00e9xico-Uni\u00f3n Europea, directivos del sector agroalimentario privado coincidieron en que el acuerdo abre posibilidades reales, aunque su aprovechamiento depender\u00e1 de la velocidad con la que se construya infraestructura y se modernicen.<\/p>\n","protected":false},"excerpt":{"rendered":"

Las exportaciones agroalimentarias de M\u00e9xico hacia la Uni\u00f3n Europea crecieron 55.4 por ciento de 2024 y 2025, al pasar de […]<\/p>\n","protected":false},"author":4,"featured_media":85049,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[2050],"tags":[],"class_list":["post-85048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economia"],"yoast_head":"\nVentas agroalimentarias hacia la UE crecen 55%, pero falta infraestructura: empresas - 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